in this heartfelt episode, we laugh and cry with lilly muronga, the founder and CEO of illotu cosmetics, to explore her journey of resilience and entrepreneurship. lilly opens up about battling severe mental health challenges (trigger warning: suicide), discovering her passion for organic products at just 16, and the bold move from graphic design to creating a thriving skincare and haircare brand, stocked in one of the country’s biggest retailers. this is a story of courage, healing, and creating impact—one natural product at a time.